Our People

Professor Nripendra Rana has held several strategic roles in the School of Management at Swansea University, UK including Deputy Head, Department of Business and Director of Post Graduate Research (PGR). With an academic and professional background in Mathematics and Computer Science, Rana completed his MBA (with distinction) and PhD at Swansea University, UK. His current research interests focus on the adoption of emerging and disruptive technologies, digital and social media marketing, Internet of Things (IoT) and smart cities, Open Data and the use of ICT for Learning and Teaching in Higher Education.

Rana is an experienced quantitative researcher and his work has been published in leading academic journals such as European Journal of Marketing, Journal of Business Research, Information Systems Frontiers, Government Information Quarterly, Computers in Human Behavior, Annals of Operations Research. Technological Forecasting and Social Change, International Journal of Production Research, International Journal of Production Economics, Information Technology & People, Public Management Review, Production Planning & Control, International Journal of Information Management, Journal of Retailing and Consumer Services, Journal of Enterprise Information Management etc.

Rana’s extensive research-led teaching has been well received by all student groups at undergraduate and postgraduate levels. He also designs and delivers training on innovative data analysis techniques such as interpretive structural modelling, interpretive ranking processes, meta-analysis and meta-analytic structural equation modelling (MASEM) to PhD students and members of teaching staff across universities worldwide.

View full profile of Professor Nripendra Rana »

I am Professor of Human Resource Management and Director of the People, Organizations and Entrepreneurship Research Centre at the Bradford School of Management from September this year. I obtained my PhD in Industrial-Organizational Psychology from Aston University in 1989, and have previously held chairs at the University of London (Goldsmiths College) and the University of Amsterdam (The Netherlands). Having published in several areas spanning HRM and Organizational Psychology over a number of years. I am Fellow of the British Psychological Society, a Chartered Occupational Psychologist, Fellow of both the American Psychological Association and Division 14 of the APA (the Society for Industrial-Organizational Psychology), Fellow of the IAAP, and an Academic Fellow of the CIPD.

Having published over 100 refereed papers, 20 books, and over 60 book chapters, my scholarly work has appeared in a number of the top-tier journals in the field including the Academy of Management Journal, Journal of Management, Journal of Applied Psychology, Journal of Organizational Behavior, Personnel Psychology, Human Relations, Human Performance, and the Journal of Occupational and Organizational Psychology. In addition, I have also co-edited a number of major handbooks including the Blackwell Handbook of Selection (2005) and the Handbook of Industrial, Work, and Organizational Psychology published by Sage (2001/2017). As a former Editor and Associate Editor, I continue to serve on the international editorial boards of several other scholarly journals including the Journal of Management, Journal of Applied Psychology, Journal of Business and Psychology, Journal of Occupational and Organizational Psychology, International Journal of Selection and Assessment, and the European Journal of Work and Organizational Psychology, amongst others.

 Further details and copies of my publications are available at:

• Google Scholar

• ResearchGate

I have built up wide experience of departmental and university management roles, and over the years I have won funding from research councils and third-wave foundations in three countries, including a Leverhulme Trust funded centre into innovation research in the workplace, and, most recently, NASA (the MARS mission project). In total, I have won in excess of 3 million pounds of research support from a wide range of funding bodies in several countries.

Having previously been Visiting Professor to several universities in the UK, China and the USA, I am currently Visiting Professor at the University of Maastricht (The Netherlands) and the University of Valencia (Spain). Retaining a close interest in the practical application of scientific research in human resource management practices in organizations, I have also consulted to numerous organizations in the UK, Europe, and the USA on issues relating to personnel psychology and organizational performance, including British Aerospace, the British Army, Shell, Saville Consulting, and NASA in the USA (Jupiter and MARS Missions).

View full profile of Professor Neil Anderson »

Professor Saeed Akbar is a Professor in Accounting and Finance, and Head of Accounting, Finance and Economics at the University of Bradford School of Management.  He has published his research in leading national and international journals and has taught core courses in Accounting and Finance at the University of Liverpool, University of Hull, University of Bradford and other prestigious institutions. He has also worked in the industry as Assistant Manager Accounts for over three years. His main research interests include, Market Based Accounting Research, Accounting Disclosure and Regulation, Corporate Governance, Empirical Finance and Performance Measurement.

View full profile of Professor Saeed Akbar »

Professor Sankar Sivarajah joined the School of Management at University of Bradford in December 2017 as a Reader in Technology Management and Circular Economy. He is also the current Head of Logistics, Supply Chain and Technology Research Centre and the Interim Head of the School of Management.  In January 2020 he was succesful in receiving the position of Chair in Technology Management and Circular Economy.

Prior to this role, he was a Lecturer in Operations and Information Systems Management and a Senior Research Fellow at the Business School in Brunel University London. His current research interests include exploring the emergent role of digital technologies in the circular economy, information systems evaluation, social innovation and e-Government.

He is an investigator of several multi-million-pound R&D projects funded by the European Commission (FP7, H2020, Marie Curie) addressing societal challenges surrounding themes such as Energy Efficient Smart Cities, Green Data Centres, Social Innovation and Participatory Budgeting. He actively publishes in leading peer-reviewed journals such as Journal of Business Research, Information Systems Frontiers, Computers in Human Behaviour and Government Information Quarterly and is also invited member of editorial advisory board of journals.

His research has been featured in leading media/trade publications such as Computer Weekly, PublicFinance, UKauthority etc. He has a PhD in the area of technology evaluation from Brunel University London. Prior to his PhD, he was awarded a MSc in Management with distinction from Cass Business School (CASS), City University of London and a first-class honours BSc degree in Business and Management (Computing) from Brunel University. He was also awarded by CASS an honorary membership to the Beta Gamma Sigma (BGS) society, an international honour society recognizing business excellence.

He is a member of British Academy of Management (BAM) and Association for Information Systems (AIS). He is also a Fellow of the UK Higher Education Academy (FHEA).

View full profile of Professor Sankar Sivarajah »

Prior to joining the BBC, Jabbar was Director of HR & OD at Cafcass between 2006 to 2015.  Before Cafcass, Jabbar was a senior HR professional within a number of large public sector organisations.

Stephen A Greyser is Richard P Chapman Professor (Marketing/Communications) Emeritus, of the Harvard Business School, where he specialises in brand marketing, advertising, corporate communications, the business of sports, and nonprofit management.

A graduate of Harvard College and Harvard Business School, he has been active in research and teaching at HBS since 1958. He was also an editor at the Harvard Business Review and later its Editorial Board Secretary and Board Chairman. He is responsible for 16 books, numerous journal articles, several special editions of journals, and over 300 published HBS case studies. 

At HBS, he developed the Corporate Communications elective, creating over 40 cases and articles on issues management, corporate sponsorship, relations among business-media-publics, etc. His current research (co-authored) and most recent published articles are on the branding and identity of the Nobel Prize, including “The Identity of a Heritage Brand” (2015) and integrating the Nobel Prize’s identity and reputation (2016).

He created and teaches Harvard’s Business of Sports course, is a member of the University’s Faculty Standing Committee on Athletics, has served on the Selection Committee for the Boston Red Sox Hall of Fame, is on the board of The Sports Museum, and has authored numerous Business of Sports cases and articles.

Majed is Senior International Director for Western Europe, Middle East & Africa at The Coca-Cola Company where he helps global customers grow their presence and business around the world. 

Majed joined Coca-Cola in 1998 and brings a wealth of strategic sales and marketing experience with Fortune 100 companies. Having started his career with Warner Lambert as a Sales Supervisor, Majed advanced his international career through international consumer icons such as Gillette and Kimberly-Clark, all the while establishing a personal brand that stands for passion, collaboration, excellence and leadership. He describes himself as “the absolute best at what I do and my track record speaks for itself. Challenge me and I'll prove you wrong.” 

Majed worked across three continents in a broad range of corporate disciplines, including sales, business development, marketing, and channel strategy. At Coca-Cola, he led convenience retail channel strategy for North America and collaborated with the US National Association of Convenience Stores (NACS) to build and launch NACS CAFÉ (NACS Center For Advancing Foodservice Excellence); an educational platform to develop the foodservice skills of member retailers. Additionally, he collaborated with EMORY University’s prestigious Goizueta Business School to coach two student teams on the 2006/07 GMSC competition. 

On a personal level, Majed is an avid cultural enthusiast with a deep passion for world travel (current count- 63 countries) where his understanding of the world is constantly being shaped by his travel. He’s an active community member and served on multiple non-profit organizations. He is past Vice Chair- International Board of Art Reach Foundation, an Atlanta-based non-profit that leverages the arts to rehabilitate conflict-stricken children, Chaired the local school council of Alpharetta High School in Atlanta, Georgia, and Board Member of Alif Institute, a cultural center that promotes Arab American socialism. A self-proclaimed “sports junky” he is also a certified USA Soccer youth coach. 

Majed is passionate about leadership in general and toxic leadership in particular, a subject he is studying as part of a Doctorate of Business Administration program at Bradford University. Post his Coca-Cola career, he aspires to either teach or create a leadership institute that educates companies on the harmful impact of toxic leadership. He is the father of three young daughter and hope to one day publish his first book titled “4 Leadership Lessons from an Illiterate Mother.” 

Ravi was previously the Head of Market Insights Google India, involved in developing digital measurement solutions for digital and cross media advertising effectiveness. Prior to that he was Head of Research & Product Planning – Youth Channels, for Disney India, which entailed periodic brand tracks for Bindass and Disney channels, content testing for original productions for the Youth and Kids network, as well as studies to determine trends amongst Kids and Youth and consumer insights for the South Asian community in UK for a Hindi Movie Channel. As Director Product Planning for youth channels Ravi planned short and long term strategy of two youth channels including the programming grid, channel distribution and channel strategy.

Past experiences as Director of Research for a pan-Indian overnight TV ratings service gave insights into media measurement and media consumers. The years as a full time faculty at MICA and a long stint with The Times of India equipped him to understand the industry drivers and pain points of the traditional media industry.

Don Lloyd has served as the Global Managing Partner of Oil & Gas at ERM. He has over 35 years of industrial experience including process operations, project management, process design, insurance, business risk management. He worked in a number of roles/sectors including Head of Technical Services with CIGNA International Insurance; VP, Technical Services with Amersham plc; Dean of Brunel University Business School & Professor of Risk Management and Group Senior Vice President of HSSE & Asset Integrity at BG Group. He held HSSE roles in major companies such as Shell and Total. He served as Head of HSE at Genel Energy plc. Mr. Lloyd has been a Non Executive Director of LondonWaste Limited since 2016. He serves as a Non-Executive Director of RoSPA (Royal Society for the Prevention of Accidents), an Independent Board Safety Advisor at NATS (UK Air Traffic Control Services), a Visiting Professor in Risk Management & Corporate Responsibility at Brunel University and Chair of the External Advisory Board at Brunel Business School. He is a chartered chemical engineer with an MSc and PhD (Risk Management) from Manchester University and an MSt (Sustainability Leadership) from Cambridge University.

Professor Galliers is Distinguished Professor Emeritus at Bentley University in Boston, USA, having served as Provost during the period 2002-2009, and as the University Distinguished Professor subsequently, until his retirement in 2017. Bentley gained EQUIS and EDMBA accreditation under his leadership and AACSB and NEASC accreditations were reconfirmed in addition. 

Previously, he was Professor of Information Systems and Research Director in the Department of Information Systems at the London School of Economics (LSE). Before joining the LSE, he served as Lucas Professor of Business Management Systems and Dean of Warwick Business School, and earlier as Foundation Professor and Head of the School of Information Systems at Curtin University in Australia.

He serves on the international advisory boards of a number of business schools, including those at the University of Tilburg, The Netherlands; Turku University, Finland, and the National University of Ireland, Galway. He served on EFMD's EQUIS Accreditation Board for the period 2009-2016 and its Global Network Americas Advisory Board from 2014 to 2016. Additionally, he has served as a member of the Board of the Chartered Association of Business Schools’ (CABS) Academic Journal Quality Guide since 2014. He also served and on the Guide’s Scientific Committee as the nominee of the Association for Information Systems (AIS) from 2012 to 2016.

He holds an AB (honors) degree in Economics from Harvard University; a Master's degree with distinction in Management Systems from Lancaster University; a PhD in Information Systems from the London School of Economics, and an Honorary Doctor of Science degree from Turku School of Economics & Business Administration, Finland.

He is the editor-in-chief of The Journal of Strategic Information Systems; one of eight IS journals recognized for their quality by the Senior Scholars of the AIS. He is a Fellow of the British Computer Society (FBCS), the Royal Society of Arts (FRSA), and the Association for Information Systems (FAIS), of which he was President in 1999. He received the AIS LEO Award for exceptional lifetime achievement in Information Systems in 2012. He has been keynote speaker at more than 60 major international conferences and symposia including the European Conference on IS; the Australasian Conference on IS; the Scandinavian Conference on IS; the UKAIS Conference; and the Mediterranean Conference on IS.

He has had published approaching 100 articles in many leading international journals on information systems and management, and has authored or co-authored eleven books, including The Routledge Handbook on Management Information Systems (Routledge 2015); The Oxford Handbook of Management Information Systems (Oxford University Press, 2011); Strategic Information Management 4th edition (Routledge, 2009); Exploring Information Systems Research Approaches: Readings and Reflections (Routledge, 2007); Rethinking Management Information Systems (Oxford University Press, 1999), and IT and Organizational Transformation (Wiley, 1998). The Companion to the Routledge Handbook is to be published in 2017.

His research is transdisciplinary in nature, focusing primarily on organizational innovation/transformation and the associated management of change issues; the processes and practices of information systems strategizing; organizational knowing, and the intra- and extra-organizational impacts of information & communication technologies. He has supervised 27 PhD students to completion and his work has been cited over 10,000 times according to Google Scholar.

Cordula has conceived various AeroSpace Management degree programmes (MBA, MiM…) and launched the first AeroSpace MBA Programme for Toulouse Business School in 1999-2000. She has also developed several international academic and corporate partnerships for TBS, particularly in the high-tech industry and the aerospace sector, recently with IIM Bangalore as well as with Air France Industries for Executive Education.

Her main research interests are in cross-cultural management and leadership, multi-cultural teams and workgroup diversity, culture change and corporate control. With these topics, she is a regular facilitator for Executive Development Programmes and works on various consulting, coaching and training assignments with corporations such as Airbus Group (formerly EADS), Thales Alenia Space, Alcatel Space, British Aerospace, EADS, ICL Europe, Paribas, Siemens, Sigfox and others. Cordula was for more than 10 years Visiting Professor at Arizona State University and continues to be invited by international university programmes around the world.

Greg has been a Civil Servant for over 16 years, specialising in transformational change specifically with a focus on people. Now as a Senior Civil Servant, Greg has worked in a number of government departments and is currently the Programme Director of the Armed Forces Recruiting Programme: a £1.9bn programme redesigning the way in which the UK Armed Forces recruit into their number, and then implementing the new system which will keep the candidate at its heart.

Previously Greg was head of the Civil Service Fast Stream graduate programme which he took to No. 1 in The Times Top 100 Graduate Employers, the public sector graduate employer of choice and the No. 1 HR Graduate Employer. As part of his continuing focus on inclusion Greg oversaw a programme of work to improve the diversity of the Fast Stream, including social mobility which saw the Fast Stream rise to No.9 in the Social Mobility Index.

Alongside his role in the Ministry of Defence, Greg is a Director of Transform Society – a not for profit organisation which focuses on improving the employability of graduates into the public sector; a primary school Governor and a Flag American Football Coach for Solent RedStorm – an inclusive youth organisation in Southampton providing non-contact American Football.

His research and teaching experience is in Accounting and Finance and his most recent research explores the economic model of European Football clubs. He earned his PhD from Bordeaux University for his research on performance management systems. He is a member of the Centre for Financial Risk Management at Audencia Business School.

Since September 2016 he has served on the Academic Board of the Football Business Academy (Geneva – Switzerland) and, since September 2017, on the International Advisory Board of the Faculty of Business Administration at the Southwestern University of Finance and Economics (Chengdu – China).

An 18 year experienced veteran at SAP, Phil has held leadership roles in Pre-Sales, Global Sales Operations, Business Development and Solution Management. In 2002, Phil relocated to the USA from his native England in 2002, and lives in the Boston area with his wife and 3 daughters.

Prior to SAP, Phil has more than 15 years of expertise in various line of business roles, as well as in divisional General Management roles at Pirelli in Europe.

Phil holds an MBA and a PhD from the University of Southampton in the UK.

Vicky has held a variety of senior roles in publishing, including Head of Publishing Development, Director of Business Development and Marketing, Group Director of People, and CEO of Emerald’s creative business, Research Media. She became Emerald Publishing’s CEO in January 2018, focussing on equipping the business to respond to the increasing challenges and many opportunities facing academic publishing today.

Vicky is a keen advocate for gender diversity, launching Emerald’s workplace gender diversity programme in 2015.

Roger has commercial experience in a variety of manufacturing and service environments with specialist skills and knowledge in the design, development and implementation of information technology, quality assurance and management information systems.

Senior administrative posts

Within the academic environment he has held a number of senior administrative posts, during which time he has acquired knowledge and experience in programme design, admissions and recruitment, resource management, faculty development and HE QA, particularly assurance of learning and assessment.

Audits

He has experience of preparing for and leading audits for the School's accreditation bodies (AMBA, EQUIS and AACSB) and as a member of the Association of MBAs Assessor panel has undertaking audits in the Netherlands, Spain and Poland.

Academic interests

Academically, Roger has an eclectic interest in operations management, which is reflected in his research, doctoral supervisions and teaching, which includes information technology, strategic and operational flexibility, organisational behaviour (networking and reliability), project management, supply chain management and more recently, sustainability.

He was previously a Professor of Digital Governance at the Business School in Brunel University, London where he held several leadership roles.

Prior to his academic career, Prof Weerakkody worked in a number of multinational organisations, including IBM UK.

He has a successful track record of Research and Enterprise and has secured numerous research grants from funding bodies such as the European Commission (FP7 & H2020), Economic and Social Research Council, Qatar Foundation and UK Local Government.

His R&D expertise spans several disciplines including, management decision making, ICT evaluation, public administration, social Innovation and process transformation.

He is the Editor-in-Chief of the International Journal of Electronic Government Research and a Handling Editor for Information Systems Frontiers. He is a Chartered IT Professional and Fellow of the UK Higher Education Academy.

View full profile of Professor Vishanth Weerakkody »

Professor Sankar Sivarajah joined the School of Management at University of Bradford in December 2017 as a Reader in Technology Management and Circular Economy. He is currently the Interim Head of the School of Management and in January 2020 he was succesful in receiving the position of Chair in Technology Management and Circular Economy.

Prior to this role, he was a Lecturer in Operations and Information Systems Management and a Senior Research Fellow at the Business School in Brunel University London. His current research interests include exploring the emergent role of digital technologies in the circular economy, information systems evaluation, social innovation and e-Government.

He is an investigator of several multi-million-pound R&D projects funded by the European Commission (FP7, H2020, Marie Curie) addressing societal challenges surrounding themes such as Energy Efficient Smart Cities, Green Data Centres, Social Innovation and Participatory Budgeting. He actively publishes in leading peer-reviewed journals such as Journal of Business Research, Information Systems Frontiers, Computers in Human Behaviour and Government Information Quarterly and is also invited member of editorial advisory board of journals.

His research has been featured in leading media/trade publications such as Computer Weekly, PublicFinance, UKauthority etc. He has a PhD in the area of technology evaluation from Brunel University London. Prior to his PhD, he was awarded a MSc in Management with distinction from Cass Business School (CASS), City University of London and a first-class honours BSc degree in Business and Management (Computing) from Brunel University. He was also awarded by CASS an honorary membership to the Beta Gamma Sigma (BGS) society, an international honour society recognizing business excellence.

He is a member of British Academy of Management (BAM) and Association for Information Systems (AIS). He is also a Fellow of the UK Higher Education Academy (FHEA).

View full profile of Professor Sankar Sivarajah »

Leadership and management roles

He was also an appointed member of the Institute of Energy Futures at Brunel University London and a past member of Senate. Amir has previously held a number of senior leadership and management roles within Brunel Business School, including as Head of School and also has been Assistant Head, Acting Director of the Doctoral Programme, Director of MBA Programmes, and Director of Teaching and Learning.

Prior to his academic career, Amir worked extensively within the Financial Services and Professional Services sector, working for and consulting with many of the world’s leading multinational corporations, including JPMorgan, UBS Investment Bank, KPMG Consulting, BAE Systems, Sony, and the BBC. He brings a wealth of experience in terms of both internationalisation of programmes and overseas global partnerships (predominantly across MENA, GCC and South Asia) – and has successfully lead, directed and contributed to key accreditations including AACSB and AMBA. Amir also has experience in gaining programme recognition and accreditations from a number of leading UK chartered bodies and PSRBs for undergraduate and postgraduate programmes.

Research

In parallel with his industry experiences, Amir remained and continues to be research-active and continues to be an active member on grant funding bodies. He has been re-elected in successive years to be a member of the UK’s Engineering and Physical Sciences Research Council (EPSRC) Peer Review College, whilst also having provided his expertise to a number of other leading national and international research funding bodies such as the Economic and Social Research Council (ESRC), European Commission (EU), the British Academy, the British Council, the Czech Research Foundation (CRF), the Danish National Research Foundation (DNRF), the Natural and National Science Foundation of China (NNSFC), and the Qatar National Research Foundation (QNRF).

His key teaching and research interests cross a diverse mix of topics including Operations and Supply Chain Management, Information Systems, Knowledge Management and Leadership Decision-Making and Operations Research. These are across a range of sectors such as manufacturing, FMCG, central and local government, humanitarian logistics, financial services, and more recently, food security / waste, the food-energy-water nexus and the circular economy. He has published extensively in international peer-reviewed journals and has been recognised for his academic contributions from publishers and societies alike.

Amir’s research was identified in 2014 by the UK’s Research Excellence Framework (REF) sub-panel for Business and Management as of “outstanding international reputation and impact” for research conducted with the UK government’s Department for the Environment, Food and Rural Affairs (DEFRA) in applying “soft” operations research modelling techniques in order to evaluate the impact of European Union farming subsidies on the UK agribusiness sector and the resulting effect on UK climate change policy.

Press and media

He continues to be active in the popular press and media, contributing and being quoted in articles in newspapers such as the Financial Times, The Times (of London), The Independent, WIRED (UK edition), as well as being an ad-hoc columnist for University Business magazine. Amir is a Fellow of the Royal Society of the Arts (FRSA), the Chartered Institute for Logistics and Transport (FCILT), the Institute of Leadership and Management (FInstLM) and a Member of the Chartered Management Institute (MCMI).

View full profile of Professor Amir Sharif »

Jing joined University of Bradford, School of Management, as a Lecturer in Accounting in 2008, and became Senior Lecturer in Accounting in March 2012 and then Reader in Accounting in May 2017. Before joining the School of Management as a lecturer, Jing studied for a PhD in accounting at the School. She has an MA in Finance, Accounting and Management and a bachelors degree in Business and Management Studies. 

During the 10 years of working at the School, Jing has been entrusted with various academic leadership and administrative roles, including Stage tutor (levels 5 & 6 students), Director of Studies for BSc Accounting & Finance programme for over 4 years, Deputy Head for Accounting, Finance and Economics Division, Impact Champion (from Nov 2017 onwards), and more recently Interim Associate Dean - Research & Knowledge Transfer (from June 2018). Jing serves on various university and faculty committees and is currently the coordinator for UoA C17 Business and Management Studies for REF2021.

View full profile for Jing Li

View full profile of Dr Amizan Omar »

Natalie joined the University of Bradford as MBA Director in September 2019, following seven years at Sheffield Hallam University.

Her research centres around a long-standing interest in foreign language diversity in international business, and since 2016, she has been a member of the scientific committee and treasurer of GEM&L, a French-based, international scholarly body which investigates the relationship between language and management.

Her teaching interests are in the areas of cross-cultural management, management consulting, and global supply chain management, with a focus on the human-centred processes at the heart of such activities.   Since 2017 she has been a visiting lecturer at the University of Bordeaux, where she teaches a postgraduate course on intercultural communication.

Prior to joining academia, Natalie held a number of posts in the private sector, specialising in export sales and global supply chain management, and has worked extensively with organisations in southern Europe and Latin America.

View full profile for Dr Natalie Wilmot

As the Head of Operations, Chris is a member of the faculty executive team and works strategically to support the strategic direction and development of the faculty.  He leads faculty operations and a dynamic administrative team to shape and deliver an effective, flexible and responsive service to support positive shifts in organisational culture and transformational change. 

Prior to joining higher education, Chris worked extensively across the National Health Service at local and national level and brought about transformational change and embraced the use of technology to improve patient care and positive outcomes.

In parallel with his professional career, Chris is an Executive MBA alumnus of the University of Bradford and continues to be research active by undertaking the DBA doctoral programme with a portfolio including organisational culture, change management and ethical transformational leadership.

View full profile of Chris Kaushal-Bolland »

Elaine joined the Faculty of Management, Law and Social Sciences as the Business Engagement Manager in April 2019, having worked in the University in various teams in project management and business development roles; linking university support for businesses and the regional community and creating opportunities for businesses to work with the academic team and students to realise the benefits of work based learning.

As the Business Engagement Manager for the Faculty, Elaine manages the delivery of the business and community engagement strategy; focuses on developing strong links with industry and our alumni, to deliver market leading research and development opportunities which benefit students, graduates and employers of the future.  In particular Elaine manages the delivery of the Knowledge Transfer Network, the Career Booster Programme and coordinates the appointment and integration of the Faculty Community Fellows.

Elaine’s previous experience to the university, was in commercial and operational management roles in Burberry plc, looking after the manufacture of the  £12m product portfolio for worldwide Burberry fabric sales. 

Elaine is an alumnus of the Executive MBA Programme.

Stephen is Deputy Director of College Operations College Education Manager for the College of Business, Arts and Social Sciences (CBASS) at Brunel University London.  A graduate of Durham University he has worked in Higher Education for over 30 years; as a research fellow at Edinburgh and Oxford Universities, lecture in Chemistry, Environmental Science and Materials at Brunel University, and more recently as Assistant Registrar, Deputy Head of Registry at Brunel and CBASS College Education Manager prior to taking up his current post in October 2019.  As Assistant Registrar he was responsible for the management of PGR and PGT provision across the institution and led initiatives to develop more robust skills training programmes for academic staff engaged in supervision of research students.  He established the Academy of Supervisors at Ahlia University, Bahrain (one of Brunel’s overseas collaborators) which provides a platform for the delivery of skills training to Ahlia academics engaged in supervising Brunel students.  As Deputy Head of Registry he had a wide range of responsibilities including management of all aspects of Quality Assurance.  As CBASS Education Manger he continued to work with academic staff on programme development and skills training. As Deputy Director of College Operations he now leads all professional services teams in CBASS and continues to take a special interest in life-long learning, staff development and employability skills training.  He has a wide range of experience in development of academic and skills training programmes from the academic, quality assurance, student experience and professional management point of view and in project management.

Ameer Khan is a seasoned COO with a proven track record of leading high performing teams across diverse industries in fast-paced environments. Over 15 years of hands-on experience in leading large and complex change programmes across Corporate Strategy, Regulations and Technology. Keen on seeking out challenges and formulating innovating solutions while always building a culture of mutual respect.

Jasmeet (Jas) Narang is currently Operational Excellence & Control Services Director at Santander Operations UK, a shared service for Santander in the UK. He has over 25 years’ experience in global financial services. He is a qualified Six Sigma ‘Master Black Belt’ and has held roles leading large operational teams, commercial portfolios and also project/ digital transformation and supplier management functions. Originally from Delhi, India, after his degree in mechanical engineering and an MBA in marketing, Jas worked for GE Capital for over 13 years in various roles spanning four different countries. From an intern in India to roles in Six Sigma, sales, operations, commercial and supplier management functions in India, Japan and the US finally ending up in the UK in 2002.

Jas is also a Non-Executive Director sitting on the Board for NHS Leeds Teaching Hospitals Trust in the UK

Jas has been married for 18 years and has two boys, aged 15 and 12. He loves to read and travel exploring new places in the world and absolutely loves his cricket!

As Managing Director of WWF Central and Eastern Europe, Andreas Beckmann is responsible for leading and coordinating the efforts of  WWF, the global conservation organisation, to ensure a living planet for nature and people in and from the Central and Southeastern Europe. „WWF-CEE“ seeks to preserve the „Green Heart of Europe“, including globally important forests, wetlands and wildlife and promote long-term sustainable local development. The organisation currently employs ca 150 staff working from WWF-Romania, -Bulgaria, -Hungary, -Slovakia and –Ukraine as well as in Moldova (www.panda.org/cee).  

Previous to his current position, Andreas worked at WWF as deputy director for the WWF Danube-Carpathian Programme, the predecessor of „WWF-CEE“ (2005-09) and as EU Accession Coordinator (2001-05). Before coming to work for WWF in 2001, Andreas spent 10 years living and working in Prague, the last five years managing communications and development as well as regional coordination for the Environmental Partnership (www.environmentalpartnership.org), a consortium of foundations dedicated to fostering partnership action for the enviroment and local communities in the Czech Republic, Slovakia, Poland, Hungary, Romania and Bulgaria.

Andreas has served on the boards of a number of organisations including the Czech and Slovak Environmental Partnership Foundations, Greenpeace Czech Republic, WWF-Hungary, WWF-Romania, WWF-Bulgaria, WWF-Slovakia, WWF-Ukraine, the WWF-Mediterranean Programme and WWF-Adria, and has written extensively about the environment and local development in Central and Eastern Europe.

Andreas recently completed an MBA in Innovation and Circular Economy at the University of Bradford and has studied History, Politics and International Relations at Stanford University (cand PhD, MA) and Swarthmore College (BA with High Honors) in the US, the University of Köln in Germany (Fulbright Scholarship), and in Moscow. He also holds a certificate in conservation leadership from the WWF Conservation College.

Born in 1968, Andreas lives in Vienna and is married to the artist Lena Knilli, with whom he has two daughters, Lucie Jo and Isa Franziska Knilli.

Ramzi has extensive experience in the Higher Education sector in the UK and Qatar. His expertise lies in developing employability driven courses and programmes at undergraduate and postgraduate levels. In addition, his research knowledge is focused on the context of emerging innovative technologies adoption and evaluation, in addition to public sector services ICT enabled transformation. Dr El-Haddadeh has published numerus articles in international Journals and conferences, and has several years of R&D experience in the field of developing evaluation indicators for ICT implementation projects.

Emma is the Managing Director of the European division of Prince Lionheart, a Californian baby product brand.

Emma started her career working in-house at ASDA with their central marketing team at the retailer’s headquarters in Leeds. She then moved to Elmwood, a global brand consultancy, where she played a lead role in the growing the business geographically and developing the client base to include some of the world’s largest fast-moving consumer goods businesses. She has spent a significant amount of time based in Singapore and New York, establishing business in Asia and the US.

Emma started her MBA at Bradford’s SOM in 2013 and completed late 2015 with distinction.

Sean Baylis is currently Assistant Director – Business Outsourcing and Transformation for NS&I with responsibility for the design and procurement of NS&Is next outsource contracts. He has 20 years’ experience in business across financial services, consulting and commercial roles having undertaken variety of senior roles in commercial, operations and digital transformation.  At NS&I Sean has led the estates strategy and rationalisation, outsource contract extension and most recently the development of our open banking strategy. Sean holds an MBA from University of Bradford.

Ejiroghene Noserime is a Human Resources professional, who is career-driven and poised to deliver the best-in-class and aligned strategic human resources management goals within organisations. Ejiroghene has over the years focused on formulation, development and implementation of strategic human capital initiatives that are aligned to business objectives to ensure business growth. He has harnessed his analytical skills and he is highly creative and passionate, and this has enabled him become an innovative people champion. His wealth of experience cuts across strategic talent sourcing, attraction, retention, performance management, integrated talent management/development, HR operations, expatriate management and business partnering. He is guided by the principle of team spirit, good people management skills, leadership by example, sound work ethics. Ejiro is naturally adaptive to his environment.
His over 15 years work experience in the Financial Services sector, Consulting and Telecommunications Industries, has equipped him with skills in strategic HR planning and management, performance management, talent development and management, policy design, project management, HR administration, employee/business capacity building, senior executive relationship management, diversity management and strategic partnerships (internal and external). He has broad people management experience from three Tier-1 Financial Institutions with presence across Afrrica namely, Stanbic IBTC Bank Plc, Guaranty Trust Bank Plc and FBN Quest Merchant Bank Limited - a subsidiary of FBN Holdings. He expanded his industry experience at a telecommunication company (Zain Nigeria) and a stint in Consulting (PeopleTemp). He has had a track record in designing, developing and implementing strategic HR initiatives, frameworks/models and Organisational Development intervention projects focused on executing strategic HR agendas, performance and career management frameworks and executing successfully delivered HR business partnering initiatiatives through strategic stakeholder alliances. His professional experience and training cuts across the whole employee life cycle ranging from talent sourcing, acquisition, retention development/management, competency modelling/management, personality assessments, talent and career management, HR project management, HR shared services, HR risk management, expatriate management, performance management, organisation and leadeship development.
He is currently the Head of Talent Management and Organisational Development at FBNQuest Merchant Bank Limited a subsidiary of FBN Holdings. Prior to his current experience, he managed the Career and Performance Management team as Head of the Unit at Guaranty Trust Bank Plc (Nigeria), were he had a rich career experience and had a rapid career progression as his portfolio and span of control expanded within a short period of time.
Ejiro holds a Bachelor of Arts (BA) degree in English from the prestigious University of Lagos, Nigeria and is a certified HR professional with ACIPM in Nigeria, SPHRi and SHRM-SCP both from USA. Ejiroghene is married to Constance Noserime and they have three (3) lovely children.

Saj has worked across several NHS organisations and has significant experience in dealing with complex service issues through the various operational and strategic management roles he has held over his 19 year career within the NHS. He currently works at The Leeds Teaching Hospitals NHS Trust as Deputy Chief Operating Officer.  He has been at Leeds since March 2016 when he was appointed as Assistant Director of Operations.

Having joined the NHS in a clinical capacity as an Orthoptist in 2000, he moved into a career in NHS Management in 2003, whilst at the same time undertaking a Masters in Business Administration. 

Saj is an experienced leader and has skills across performance, budgetary, personnel and service development functions. He is a highly regarded individual and has established an excellent reputation for service delivery amongst clinical and management colleagues both at a local and regional level.

I am currently the Deputy Dean for the Faculty of Management, Law and Social Sciences and Professor of Digital Governance at University of Bradford. Prior to this, I held the role of Head of School and Associate Dean (Planning and Resources) for the Faculty of Management, Law and Social Sciences at University of Bradford. Before moving to University of Bradford, I held various senior management roles at Brunel Business School and was a Professor of Digital Governance at Brunel University London. 

Professor Sankar Sivarajah joined the School of Management at University of Bradford in December 2017 as a Reader in Technology Management and Circular Economy. He is currently the Interim Head of the School of Management and in January 2020 he was succesful in receiving the position of Chair in Technology Management and Circular Economy.

Prior to this role, he was a Lecturer in Operations and Information Systems Management and a Senior Research Fellow at the Business School in Brunel University London. His current research interests include exploring the emergent role of digital technologies in the circular economy, information systems evaluation, social innovation and e-Government.

He is an investigator of several multi-million-pound R&D projects funded by the European Commission (FP7, H2020, Marie Curie) addressing societal challenges surrounding themes such as Energy Efficient Smart Cities, Green Data Centres, Social Innovation and Participatory Budgeting. He actively publishes in leading peer-reviewed journals such as Journal of Business Research, Information Systems Frontiers, Computers in Human Behaviour and Government Information Quarterly and is also invited member of editorial advisory board of journals.

His research has been featured in leading media/trade publications such as Computer Weekly, PublicFinance, UKauthority etc. He has a PhD in the area of technology evaluation from Brunel University London. Prior to his PhD, he was awarded a MSc in Management with distinction from Cass Business School (CASS), City University of London and a first-class honours BSc degree in Business and Management (Computing) from Brunel University. He was also awarded by CASS an honorary membership to the Beta Gamma Sigma (BGS) society, an international honour society recognizing business excellence.

He is a member of British Academy of Management (BAM) and Association for Information Systems (AIS). He is also a Fellow of the UK Higher Education Academy (FHEA).

View full profile of Professor Sankar Sivarajah »

Amir joined the University in his new role as Associate Dean (International) in August 2017 coming from Brunel University London, where he was Professor of Operations Management and the Founding Director of the Operations and Supply Chain Systems (OASIS) research group within Brunel Business School. He was also an appointed member of the Institute of Energy Futures at Brunel University London and a past member of Senate. Amir has previously held a number of senior leadership and management roles within Brunel Business School, including as Head of School and also has been Assistant Head, Acting Director of the Doctoral Programme, Director of MBA Programmes, and Director of Teaching and Learning. Prior to his academic career, Amir worked extensively within the Financial Services and Professional Services sector, working for and consulting with many of the world’s leading multinational corporations, including JPMorgan, UBS Investment Bank, KPMG Consulting, BAE Systems, Sony, and the BBC. He brings a wealth of experience in terms of both internationalisation of programmes and overseas global partnerships (predominantly across MENA, GCC and South Asia) – and has successfully lead, directed and contributed to key accreditations including AACSB and AMBA. Amir also has experience in gaining programme recognition and accreditations from a number of leading UK chartered bodies and PSRBs for undergraduate and postgraduate programmes. In parallel with his industry experiences, Amir remained and continues to be research active and continues to be an active member on grant funding bodies. He has been re-elected in successive years to be a member of the UK’s Engineering and Physical Sciences Research Council (EPSRC) Peer Review College, whilst also having provided his expertise to a number of other leading national and international research funding bodies such as the Economic and Social Research Council (ESRC), European Commission (EU), the British Academy, the British Council, the Czech Research Foundation (CRF), the Danish National Research Foundation (DNRF), the Natural and National Science Foundation of China (NNSFC), and the Qatar National Research Foundation (QNRF). His key teaching and research interests cross a diverse mix of topics including Operations and Supply Chain Management, Information Systems, Knowledge Management and Leadership Decision-Making and Operations Research. These are across a range of sectors such as manufacturing, FMCG, central and local government, humanitarian logistics, financial services, and more recently, food security / waste, the food-energy-water nexus and the circular economy. He has published extensively in international peer-reviewed journals and has been recognised for his academic contributions from publishers and societies alike. Amir’s research was identified in 2014 by the UK’s Research Excellence Framework (REF) sub-panel for Business and Management as of “outstanding international reputation and impact” for research conducted with the UK government’s Department for the Environment, Food and Rural Affairs (DEFRA) in applying “soft” operations research modelling techniques in order to evaluate the impact of European Union farming subsidies on the UK agribusiness sector and the resulting effect on UK climate change policy. He continues to be active in the popular press and media, contributing and being quoted in articles in newspapers such as the Financial Times, The Times (of London), The Independent, WIRED (UK edition), as well as being an ad-hoc columnist for University Business magazine. Amir is a Fellow of the Royal Society of the Arts (FRSA), the Chartered Institute for Logistics and Transport (FCILT), the Institute of Leadership and Management (FInstLM) and a Member of the Chartered Management Institute (MCMI). Amir joined the University in his new role as Associate Dean (International) in August 2017 coming from Brunel University London, where he was Professor of Operations ManageAmir joined the University in his new role as Associate Dean (International) in August 2017 coming from Brunel University London, where he was Professor of Operations Management and the Founding Director of the Operations and Supply Chain Systems (OASIS) research group within Brunel Business School. He was also an appointed member of the Institute of Energy Futures at Brunel University London and a past member of Senate. Amir has previously held a number of senior leadership and management roles within Brunel Business School, including as Head of School and also has been Assistant Head, Acting Director of the Doctoral Programme, Director of MBA Programmes, and Director of Teaching and Learning. Prior to his academic career, Amir worked extensively within the Financial Services and Professional Services sector, working for and consulting with many of the world’s leading multinational corporations, including JPMorgan, UBS Investment Bank, KPMG Consulting, BAE Systems, Sony, and the BBC. He brings a wealth of experience in terms of both internationalisation of programmes and overseas global partnerships (predominantly across MENA, GCC and South Asia) – and has successfully lead, directed and contributed to key accreditations including AACSB and AMBA. Amir also has experience in gaining programme recognition and accreditations from a number of leading UK chartered bodies and PSRBs for undergraduate and postgraduate programmes. In parallel with his industry experiences, Amir remained and continues to be research active and continues to be an active member on grant funding bodies. He has been re-elected in successive years to be a member of the UK’s Engineering and Physical Sciences Research Council (EPSRC) Peer Review College, whilst also having provided his expertise to a number of other leading national and international research funding bodies such as the Economic and Social Research Council (ESRC), European Commission (EU), the British Academy, the British Council, the Czech Research Foundation (CRF), the Danish National Research Foundation (DNRF), the Natural and National Science Foundation of China (NNSFC), and the Qatar National Research Foundation (QNRF). His key teaching and research interests cross a diverse mix of topics including Operations and Supply Chain Management, Information Systems, Knowledge Management and Leadership Decision-Making and Operations Research. These are across a range of sectors such as manufacturing, FMCG, central and local government, humanitarian logistics, financial services, and more recently, food security / waste, the food-energy-water nexus and the circular economy. He has published extensively in international peer-reviewed journals and has been recognised for his academic contributions from publishers and societies alike. Amir’s research was identified in 2014 by the UK’s Research Excellence Framework (REF) sub-panel for Business and Management as of “outstanding international reputation and impact” for research conducted with the UK government’s Department for the Environment, Food and Rural Affairs (DEFRA) in applying “soft” operations research modelling techniques in order to evaluate the impact of European Union farming subsidies on the UK agribusiness sector and the resulting effect on UK climate change policy. He continues to be active in the popular press and media, contributing and being quoted in articles in newspapers such as the Financial Times, The Times (of London), The Independent, WIRED (UK edition), as well as being an ad-hoc columnist for University Business magazine. Amir is a Fellow of the Royal Society of the Arts (FRSA), the Chartered Institute for Logistics and Transport (FCILT), the Institute of Leadership and Management (FInstLM) and a Member of the Chartered Management Institute (MCMI).

(View full profile of Prof. Amir Sharif)

Jing joined University of Bradford, School of Management, as a Lecturer in Accounting in 2008, and became Senior Lecturer in Accounting in March 2012 and then Reader in Accounting in May 2017. Before joining the School of Management as a lecturer, Jing studied for a PhD in accounting at the School. She has an MA in Finance, Accounting and Management and a bachelors degree in Business and Management Studies. 

During the 10 years of working at the School, Jing has been entrusted with various academic leadership and administrative roles, including Stage tutor (levels 5 & 6 students), Director of Studies for BSc Accounting & Finance programme for over 4 years, Deputy Head for Accounting, Finance and Economics Division, Impact Champion (from Nov 2017 onwards), and more recently Interim Associate Dean - Research & Knowledge Transfer (from June 2018). Jing serves on various university and faculty committees and is currently the coordinator for UoA C17 Business and Management Studies for REF2021.

(View full profile for Jing Li

Hatice is the Associate Dean for Learning & Teaching and Senior Lecturer in Marketing Her research has investigated immigrants’ consumer behaviour and their acculturation trends. Her special research interest is into the non- Western communities with a strong positivist approach to research. She is actively involved in consultancy projects in the Netherlands. Hatice has published articles in leading academic journals including Journal of Business Research, Information Systems Frontiers, Technology and Forecasting, International Marketing Review, International Journal of Information Management, Production Planning and Control, Government Information Quarterly, Information Technology and People, Annals of Operations and has presented her research in some of the prominent international conferences of marketing.
She is the Co-editor of the book “Advances in Theory and Practice of Digital Marketing”, Springer Publications. In addition she has co-edited special issues published by Journal of Retailing and Consumer Services, Journal of Consumer Behaviour and is the current co-editor for special issues in International Journal of Information Management. Hatice holds the position of Deputy Chair at Academy of Marketing Special Interest Group: Digital Marketing and Data Analytics https://www.academyofmarketing.org/sigs/digital-marketing-sig/. 
She was nominated for Inspiring Woman 2019 award. She strongly values and support the positive impact of equality and diversity to enhance working environments and reputation. 

View full profile of Hatice Kizgin

Elaine joined the Faculty of Management, Law and Social Sciences as the Business Engagement Manager in April 2019, having worked in the University in various teams in project management and business development roles; linking university support for businesses and the regional community and creating opportunities for businesses to work with the academic team and students to realise the benefits of work based learning.

As the Business Engagement Manager for the Faculty, Elaine manages the delivery of the business and community engagement strategy; focuses on developing strong links with industry and our alumni, to deliver market leading research and development opportunities which benefit students, graduates and employers of the future.  In particular Elaine manages the delivery of the Knowledge Transfer Network, the Career Booster Programme and coordinates the appointment and integration of the Faculty Community Fellows.

Elaine’s previous experience to the university, was in commercial and operational management roles in Burberry plc, looking after the manufacture of the  £12m product portfolio for worldwide Burberry fabric sales. 

Elaine is an alumnus of the Executive MBA Programme.

Ismat Abu Shihab, IT and Management professional with a strong background in education strategy and higher education performance, first joined The University of Bradford in September 2005. He has a Computer Science degree from Jordan, a Master’s in Information Technology in Electronic Commerce, and a Master’s in Business Administration (MBA) both degrees from University of Bradford.

In 2015, Ismat moved to become the Director of Regional Hub, Dubai leading strategic students’ recruitment from the Middle East, North Africa, Central Asia, South Asia and South East Asia regions and to support the university wider internationalisation strategy and to further develop the TNE provision in Dubai. Over the past three years, the number of international students joining the University of Bradford has tripled from these regions.

With over 15 year’s international experience in business and higher education, Ismat established international links with professional industries and education Ministries and the University of Bradford has now a close working relationship with a wide range of key stakeholders, sponsors and cultural offices, directly increasing the university profile as well as the number of joint international collaborations. A contributor to educational journals and speaker at conferences on the subject of education in the Middle East and North Africa, Chair of the British Universities International Liaison Association (BUILA) Interest Group for the Middle East and North Africa Regions and Chair of the Ministry of Manpower, Oman Consortium of 14 UK Universities.

Hermione is a professionally qualified and experienced Career Consultant who manages the careers support for our MBA students and graduates. This includes the provision of one to one career coaching, MBA specialist careers resources and webinars. Hermione coordinates and delivers a series of MBA Career Development Webinars, which include Leveraging your MBA, LinkedIn Masterclass, Develop your MBA level CV, Success at MBA Level Job Interviews, How to get a job you love, Salary Negotiation and Networking for Career Success.

She also works as one of the link Career Consultants responsible for careers related teaching and input into accredited modules across the Faculty of Management, Law and Social Sciences. 

Outside the University of Bradford Hermione works as a freelance Career Consultant which includes delivering careers related workshops at other Universities and one to one career coaching. Prior to joining the University, she managed the recruitment for a call centre and worked for many years in Human Resources roles, ranging from investment banking to retail as a recruitment specialist.  Passionate about the field of personal development Hermione is a HEA Fellow, Chartered Member of the CIPD as well as a British Psychological Society Member (psychometric testing) and she holds Certificates in Coaching and Counselling.

Amizan's research interest and expertise is interdisciplinary focusing on the use of emerging digital technology for the betterment of society, especially in the context of public sector. This is due to her 15 years’ experience working on different portfolios in Malaysian public sector, including in Education, Human Resource and Transportation . Her current and evolving research interests include exploring the role of actors and structures in the adoption of digital-led transformation in the context of public service, implication of disruptive technology and circular economy on talent management, the ethics of artificial intelligence in the HRM context, the application of responsible management concepts in government policies and other public sector transformation in general.

View full profile of Dr Amizan Omar »

Natalie joined the University of Bradford as MBA Director in September 2019, following seven years at Sheffield Hallam University.

Her research centres around a long-standing interest in foreign language diversity in international business, and since 2016, she has been a member of the scientific committee and treasurer of GEM&L, a French-based, international scholarly body which investigates the relationship between language and management.

Her teaching interests are in the areas of cross-cultural management, management consulting, and global supply chain management, with a focus on the human-centred processes at the heart of such activities.   Since 2017 she has been a visiting lecturer at the University of Bordeaux, where she teaches a postgraduate course on intercultural communication.

Prior to joining academia, Natalie held a number of posts in the private sector, specialising in export sales and global supply chain management, and has worked extensively with organisations in southern Europe and Latin America.

(View full profile for Dr Natalie Wilmot)

Abtin joined the School of Management at University of Bradford in January 2020 as an Associate Lecturer. He delivers lectures and tutorials for Digital Marketing Strategy and Analytics for MSc students and Integrated Marketing Communications for Undergraduate students. He studied MSc. Marketing at the University of Stirling in 2006 specialising in Brand Management, Advertising, Social Marketing, Communication strategy, Consumer Behaviour and applications of psychology in Marketing.

In the last 15 years, Abtin has worked as a Marketing & Communications Manager/consultant for companies ranging from £4.5m Turnover up to $60b Corporation in industries including Construction, KBB, Technology, Manufacturing, SaaS, Engineering, Food & Drink, Wholesale, Finance, Professional Services and Hospitality. During his career, he has been exposed to international markets including Europe, Africa, Middle East, Far East and former Soviet Countries.

His colourful and impressive portfolio has enabled him to work as an independent consultant in the UK since 2016 with wide range of businesses clients (i.e. SME, Entrepreneurial, Startup, and Corporation). “I have experienced working for SMEs and large organisations therefore I understand different organisational culture and behaviour”, Abtin says.   

Since 2016 he has found a new passion for teaching and sharing his knowledge and experience with future generations and other professionals in the field. Hence, he has been working as a Visiting Lecturer with Middlesex University, Royal Holloway University of London, Queen Mary University of London and LSPR. He has taught first year, third year undergraduate students and Postgraduate students, topics such as Brand Management & Communications, Place Branding, Brand Crisis (including Brand Hate, Love, and Sabotage), Social Marketing, Media Planning, B-2-B MarComms, Promotion and Advertising and ethical issues in marketing & Communications.

Abtin has worked on major Customer Relationship Management and Customer Experience projects since 2013 in which he developed and delivered a complex Salesforce CRM system for a £650m turnover business in London including requirement gathering process, briefing, implementation, integration, customisation, testing and user training. In addition, he reviewed a Dynamics CRM system for a major American Corporation in the UK and reassessed the organisation’s sales processes which led to recommendations to improve the platform and its usability.        

Abtin has a great interest in applications of new technological advances such as AR (Augmented Reality), AI (Artificial Intelligence), LI (Location Intelligence), IoT (Internet of Things) and autonomous vehicles in marketing, communications and consumer behaviour.

View full profile of Abtin Rezaeenia »