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This is Analytics

making better business decisions through data

The ability to interpret data and use it to drive business growth is key to organisations of all sizes. Our new analytics programmes have been designed to give you the skills you'll need to launch a career in this dynamic and fast-growing area.

We'll give you the technical and non-technical skills and the business insight required to fully unlock the potential of data analytics.

Both of our programmes give you the opportunity for a placement year in industry, where you'll apply and refine all you've learnt in a business setting while gaining priceless experience and building contacts.

We are one of the few universities in the world to hold the 'triple-crown' of accreditations: AACSB, AMBA and EQUIS.

We have created an environment of world-leading management education and research where everyone can flourish and make a difference to the world.

EFMD EQUIS Accredited logoAMBA Accredited logoAACSB Accredited logo

Courses in this subject

We have 4 courses in this area.

Our facilities

In 2019, the School of Management moved to its new home, The Bright Building, right at the heart of city campus.

Meet our students and alumni

This is where I use data to help people

"I chose the University of Bradford because of two reasons. The first one is because of how welcoming it actually was at my Open Day. It made a huge difference to me as a person. And then I found out about the 'triple-crown' accreditation. It literally means top-quality teaching. It's how valuable and top-class the teaching is."

Fakhra, BSc (Hons) Management and Business Analytics

learn to use industry standard analytics software

We use SAS, one of the world’s leading industry standard data analytics software as part of this degree to train students.

SAS are one of our strategic partners and acknowledge this programme. They are advocates for our students gaining experience with the software, which is used widely in the business world.

You'll also use our Bloomberg Trading Room, making use of Bloomberg analytics and market data as part of your studies.

SAS logo

AWS Academy program from Amazon Web Services (AWS)

The School of Management has joined the prestigious AWS Academy program from Amazon Web Services (AWS). All students will be given an opportunity to enhance their employability skills, helping to make them ready for the world of work.

AWS Academy is a global program that provides educational institutions with access to cloud computing content to support student learning in a competitive digital workplace. As a member of the AWS Academy, the University of Bradford will help students become proficient in the use of AWS technologies and ready to join the dynamic cloud IT workforce.

All learners will have the opportunity to seek professional certification with the skills gained through AWS Academy content, delivered by University staff that are AWS Academy accredited.


AWS Academy logo

Where data analytics can take you

The career paths open to data analytics graduates are exciting and varied. There are an ever-increasing number of job opportunities in the sector, often commanding highly attractive wages. However, the number of skilled digital data professionals is not keeping up with demand, and organisations can have real difficulties recruiting staff who can both interpret data and apply the findings effectively.

Potential career specialisms include:

  • Operations Analyst
  • Data Scientist
  • Data Analytics Consultant
  • Digital Marketing Manager
  • Logistics Specialist
  • Business Development Manager
  • Audit Analyst

We'll help you gain the skills you'll need beyond university as part of your course, with initiatives such as our Career Booster Programme helping give you the edge in a competitive graduate job market.

We also place great emphasis on entrepreneurship, and will give you the knowledge and support you need to launch your own enterprise if that is the path you wish to take during your studies or after graduation.

Two business students sat behind a computer.

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This is Bradford

You can become the very best version of yourself at the University of Bradford.
It’s a place where amazing things happen.

This is where you’ll expand your mind and make lifelong friends.
This is where you’ll grow, learn, experience.

This is a place you can belong.

And we’ll support you every step of the way.