Skip to content
university-of-bradford-logo-postgraduate.svg

Dr. Akiko Ueno

Associate Professor

Area
School of ManagementFaculty of Management, Sciences & Engineering
E-mail
a.ueno@bradford.ac.uk
Phone
+441274232413
Dr. Akiko Ueno

Biography

Akiko Ueno (PhD) is an Associate Professor of Marketing, specialising in the intersections of consumer wellbeing and the impact of emerging technologies, and she has recently completed a research project into Digital Poverty in the UK, funded by the British Academy. Her research has been disseminated through leading academic outlets, including but not limited to the British Educational Research Journal, International Business Review, Journal of International Marketing, and Technological Forecasting & Social Change. For the full list of her publications, please see Google Scholar. In addition to her research, Dr. Ueno serves as an Associate Editor for the International Journal of Consumer Studies, a journal distinguished by its 'A' rating in the ABDC list and an impact factor of 10. She is also a committed advocate for researchers’ mental health, holding the role of Ambassador for the Researcher Mental Health Observatory (ReMO). Dr. Ueno is a Fellow of the Higher Education Academy and maintains active memberships in several professional organisations, such as the British Academy of Management, One Dance UK, the Imperial Society of Teachers of Dancing, and the International Dance Teachers Association. Notably, her research on the synergy between dance, wellbeing, and workplace productivity has been recognised by its inclusion in the World Health Organisation Covid-19 research database.

Research

Emerging technologies, Digital exclusion, Wellbeing, Dance, Education

Research projects

Movement Towards Healing: Documenting the effect of Dance Intervention for Abused Women

Role
PI

The project formally documented the impact of Dance United Yorkshire dance programmes on the mental health and wellbeing of abused women.

Digital Poverty in the UK: Analysis of Secondary Data

Role
Co-PI

The British Academy funding investigating Digital Poverty in the UK

Teaching

Modules

  • Marketing Management and Strategy in a Digital Age - MAR5011-B
  • Qualitative and Quantitative Research Methods - MAL7041-B
  • Interactive Service Marketing - MAR6011-B

Professional activities

Journal reviews (1)

  • International Journal of Consumer Studies - ASSOCIATE_EDITOR (1 March 2023)

Professional associations (7)

  • Imperial Society of Teachers of Dancing , Licentiate member
  • British Academy of Management , Member
  • National Conference of University Professors , Associate Member
  • International Dance Teachers Association , Licentiate member
  • Higher Education Academy, Senior Fellow
  • One Dance UK , Member
  • Office for National Statistics , Accredited Researcher

Publications

Chapter in book (2)

Conference publication (25)

  • Bridging the Gap – Exploring the Digital Divide in ChatGPT Use Among UK Higher Education Students

    Ueno, A.;Curtice, L.;Wood, R.;Yu, C.;Dennis, D. (2025)

  • The Effect of the Chinese One-Child Policy as Imposed Scarcity on Spouse Hunting

    Ueno, A.;Yu, C.;Jin, Z.;Dennis, C. (2025)

  • Impact of Robot Companions on Customer Experience and Restaurant Service Outcomes in Dining Contexts

    Ueno, A.;Dennis, D.;Turan, C.P.;Jin, Z.;Sharma, P (2024)

  • Digital Technology Readiness: Conceptualisation And Empirical Validation

    Sharma, P.;Ueno, A.;Dennis, C.;Turan, C.P. (2024)

  • Organisational Inclusion, Employee Voice, and Wellbeing in Remote Working Environments

    Ueno, A.;Prouska, R.;Santos, C.;Maruyama, T. (2024) Proceedings of the BAM 2024 Conference.

  • Linking the Essence of a Place Brand to Motivations

    Dennis, C.;Almanos, E.;Stylidis, D.;Ueno, A.;van Rekom, J.;Jayawardhena, C.;Melewar, T.C. (2024)

  • Post-Pandemic Retail Therapy? Consumers’ Coping Strategies in Response to Stressors

    Yu, C.;Ueno, A.;Dennis, C. (2023)

  • The Metaverse in Higher Education: A Multi-Perspective Analysis of Opportunities, Challenges, and Future Research Directions

    Ueno, A.;Curtis, L. (2023)

  • The Metaverse and Retailing: A Research Agenda

    Ueno, A.;Dennis, C. (2023)

  • Shall We Dance? Recreational dance, Wellbeing and Productivity during Covid-19

    Vecchi, M.;Elf, P.;Ueno, A.;Dilmperi, A.;Devereux, L.;Dennis, C. (2022)

  • Shall We Dance? Dance, Well-Being and Productivity Performance during COVID-19: A Three-Country Study

    Vecchi, M.;Elf, P.;Ueno, A.;Dilmperi, A.;Dennis, C.;Devereux, L. (2022)

  • Digital Technologies and Shopping: An Exploratory Study

    Ueno, A.;Sharma, P.;Deenis, C. (2021)

  • Would self-service technology replace humans in supermarkets?

    Sharma, P.;Ueno, A.;Kingshott, R. (2020)

  • How do digital technologies in the retail industry assist consumers’ buying decision processes

    Ueno, A.;Dennis, C. (2020)

  • Exploring the Impact of Self-Service Technologies on Retail Shoppers

    Ueno, A.;Sharma, P. (2018)

  • Gender differences in the customer response to retail loyalty cards: Findings from supermarkets in the UK

    Ueno, A.;Sharma, P. (2018)

  • Exploring the Impact of Self-Service Technologies on Retail Shoppers: A Multi-national Investigation in UK and Australia

    Ueno, A.;Sharma, P (2017)

  • Which factors can improve service productivity and service quality simultaneously?

    Ueno, A. (2016)

  • Are satisfied users of SSTs more loyal to the service provider than non-users, or simply to the SSTs?

    Ueno, A. (2016)

  • Developing a conceptual model illustrating how HRM practices support each other in order to improve service quality

    Ueno, A. (2013)

  • The Impact of Teamwork on Productivity: New Evidence for the Service Sector

    Ueno, A. (2012)

  • Do Performance Appraisals and Rewards Really Support Service Quality?

    Ueno, A. (2011)

  • Quality management tools and techniques: findings from a European Survey

    Mathews, B.;Lopes, Z.;Kekale, T.;Ueno, A.;Repka, M.;Silva, G. (2000)

  • Quality orientation: The successor to marketing orientation

    Mathews, B.;Ueno, A. (1999)

  • Training for Quality: Preliminary results from a UK survey

    Mathews, B.;Ueno, A. (1999)

Other publication (5)

Peer reviewed journal (20)