Entrepreneurship and Innovation

Module code: EAE7002-A

Module Aims       

To provide you with a strong connection between the theoretical understanding of issues relating to entrepreneurship, innovation and business venturing. By exploring both the theory and reality this module provides opportunities for you to develop and demonstrate knowledge and understanding of the process of entrepreneurship, innovation and entrepreneurial management.

Outline Syllabus   

Introduction to Entrepreneurship and Innovation; understanding the entrepreneur and entrepreneurship; Creativity and Innovation; Innovation Management; Business venturing and planning.

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