Module code: AFE4001-B
To introduce you to key economic concepts, principles and policy.
To enable you to become effective business managers by attaining an understanding of the micro and macroeconomic environments of business.
To understand and analyse business and economic problems in the UK, Europe and the global economy.
To develop an economic understanding of the debates related to sustainable economic development.
Consumer behaviour in markets.
Producer behaviour in markets.
Perfect competition and monopoly.
Oligopoly and Strategy.
Alternative theories of the firm.
Economic issues related to boundaries of the firm.
Government regulation of competition and business.
Social costs and benefits (linked to sustainable development).
The macroeconomic environment of business.
The role of government in managing the economy.
Current economic models, government policy and economic stability.
International trade and trading blocs.
The balance of payments and exchange rates.
Forms of FDIs and current trends on developed and developing economies.