Marketing and Management

Degrees Available

MSc Full-Time

MSc Full-Time

Suitable for International Students?

Yes

Award	Tuition Fees	Attendance Mode	Length of Course
MSc	The full-time MSc fee for 2012/13 is: Home/EU: £10,000 International: £13,500 The School of Management offers a number of awards and scholarships for Master's students which are shown on the School of Management website. Fees may be paid in full at enrolment, benefiting from a fee discount, or paid by instalments. Visit the School of Management website for full details.	Full-Time	12 Months September - September

Award

Tuition Fees

Attendance Mode

Length of Course

MSc

The full-time MSc fee for 2012/13 is:

Home/EU: £10,000
International: £13,500

The School of Management offers a number of awards and scholarships for Master's students which are shown on the School of Management website.

Fees may be paid in full at enrolment, benefiting from a fee discount, or paid by instalments. Visit the School of Management website for full details.

Full-Time

12 Months
September - September

Course Introduction

The aim of the MSc in Marketing and Management is to help students understand the role of marketing in today’s rapidly changing business world. The course provides the knowledge and skills to identify opportunities in the marketplace and explore ways to win new customers and retain existing ones.

Course Syllabus

Initially, MSc students take a number of compulsory modules to provide the foundations for an understanding of management. There is then the opportunity to choose from a range of specialist modules before embarking on a dissertation looking at a specific marketing-related topic.

For further details of this programme, to download a brochure, find out about our Online Masters events or to contact our Masters team, please visit the School of Management website

Special Features

The School of Management is accredited by The European Quality Improvement System (EQUIS)

Teaching Methods

Teaching on the full-time and executive programmes involves a combination of formal lectures, group discussions, tutorials, seminars and directed reading. Generally the programmes aim to integrate applied and theoretical knowledge with assessment processes that test both knowledge of the disciplines and their application. Each module represents approximately 100 hours of study time, of which typically 24 hours is contact time with the module tutor(s) and the remaining 76 hours is made up of pre-reading, directed reading, preparatory work and assessment.

Methods of assessment are varied and linked to learning requirements. They include open and closed book examination, essays, coursework assignments and case studies.

Entry Requirements

Applicants will normally have a first degree awarded by an approved UK or overseas university, not necessarily in business or management studies. For full details of entry requirements, including English Language requirements, please visit the Masters Entry Requirements section on the School of Management website

Contact Details

MSc Programme Team, Bradford University School of Management, Emm Lane, Bradford BD9 4JL, UK

Postgraduate