Marketing, Strategy and International Business group
Internal telephone numbers can be called directly from outside by using 01274 23 before the four digit number.
Academic Staff
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Keith Hanning Lecturer in Marketing Head of the Marketing, Strategy and International Business group Tel 4385 : Email J.K.Hanning@bradford.ac.uk |
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Dr Deborah Allcock Lecturer in Strategic Management Director of Studies Year 1 Undergraduate Programme Tel 5629 : Email D.Allcock@bradford.ac.uk |
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Dr Sarah Dixon Dean of the School of Management Tel 4371 : Email S.E.A.Dixon@bradford.ac.uk |
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Dr Jenny Fairbrass Senior Lecturer in Strategy Tel 4435 : Email J.Fairbrass@bradford.ac.uk |
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Dr Fernando Fastoso Lecturer in Marketing Tel 3192 : Email F.Fastoso@bradford.ac.uk |
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Dr Kyoko Fukukawa Senior Lecturer in Marketing Tel 5688 : Email K.Fukukawa@bradford.ac.uk |
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Martin Haley Lecturer in Marketing Director of Studies for BSc Marketing Tel 4386 : Email M.Haley1@bradford.ac.uk |
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Professor David Jobber Professor of Marketing Tel 4354 : Email D.Jobber@bradford.ac.uk |
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Professor Christos Kalantaridis Professor of Entrepreneurship and Innovation Tel 4318 : Email C.Kalantaridis@bradford.ac.uk |
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Dr Ben Kerrane Lecturer in Marketing Tel 4434 : Email B.Kerrane@bradford.ac.uk |
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Dr Mei-Na Liao Lecturer in Marketing Tel 4341 : Email M.Liao@bradford.ac.uk |
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Dr Rachael Maxwell Lecturer in Marketing Tel 5695 : Email R.Maxwell@bradford.ac.uk |
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Dr Debbie Millard Research Assistant in Entrepreneurship and Innovation Tel 4263 : Email D.Millard@bradford.ac.uk |
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Professor Hafiz Mirza Professor of International Business Tel 4327 : Email H.R.Mirza@bradford.ac.uk |
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Dr Jonathan Muir Lecturer in Marketing Director of studies, Distance Learning MBA Tel 5314 : Email J.Muir@bradford.ac.uk |
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Dr Martin Owens Lecturer in International Business Tel 5674 : Email M.D.Owens@bradford.ac.uk |
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Dr Nikolaos Papageorgiadis Lecturer in Strategic Management Tel 4784 : Email N.Papageorgiadis1@bradford.ac.uk |
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Helen Preece Lecturer in Marketing Tel 4416 : Email H.Preece@bradford.ac.uk |
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Shahid Rasul Lecturer in Entrepreneurship and Innovation Enterprise learning co-ordinator ThinkBusiness@Bradford Tel 5681 : Email S.Rasul1@bradford.ac.uk |
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Professor Jon Reast Professor of Marketing Tel 4357 : Email J.Reast@bradford.ac.uk |
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Jean-Marc Trouille Jean Monnet Chair in European Economic Integration Director of the Master's in European and International Business Management (EMP) Tel 4345 : Email J.M.L.Trouille@bradford.ac.uk |
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Dr Myfanwy Trueman Innovation and Brand Research Tel 4384 : Email M.Trueman@bradford.ac.uk |
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Dr Chengang Wang Senior Lecturer in International Business Director of Studies MSc in International Business and Management Tel 4378 : Email C.Wang9@bradford.ac.uk |
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Dr Anna Zueva-Owens Lecturer in Strategic Management Tel 4462 : Email A.V.Zueva@bradford.ac.uk |
Associate Staff
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Sally Burrows Senior Lecturer in Marketing Tel 4388 : Email S.Burrows@bradford.ac.uk |
Visiting Fellows and Professors
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Professor John Balmer Honorary Visiting Professor of Corporate Marketing Email J.Balmer@bradford.ac.uk |
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Professor Arthur Francis Emeritus Professor of Management 4327 : Email A.Francis@bradford.ac.uk |
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Dr Mary Klemm Senior Visiting Fellow in Strategy 4327 : Email M.S.Klemm@bradford.ac.uk |
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Tony Lindley Visiting Teaching Fellow 4324 : Email T.Lindley@bradford.ac.uk |
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Professor Gary Marsh Visiting Professor in the Economics of Competitiveness 4327 : Email G.Marsh@bradford.ac.uk |
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Professor Malcolm McDonald Visiting Professor of Marketing 4324 : |
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Professor Nina Reynolds Honorary Visiting Professor of Marketing 4357 : Email N.L.Reynolds@bradford.ac.uk |
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Professor Jeryl Whitelock Honorary Visiting Professor of International Marketing 4262 : Email J.Whitelock@bradford.ac.uk |
Administrative Staff
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Lynne Lancaster Marketing, Strategy and International Business Group Administrator (am only) Tel 4324 : Email L.M.Lancaster@bradford.ac.uk |
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Jackie Parker Marketing, Strategy and International Business Group Administrator (pm only) Tel 4324 : Email J.A.Parker1@bradford.ac.uk |
PhD Students
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Salah Alawadhi Supervised by Prof Frank McDonald/Martin Owens Thesis title: Attracting foreign Direct Investmen in Kuwaitt: An investigation of the effectiveness of FDI Policy in Kuwait Email S.Alawadhi@bradford.ac.uk |
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Eshani Beddewela Supervised by Dr JM Fairbrass/Prof AT Mohr Thesis title: An investigation of the corporate responsibility practices amongst MNCs' subsidiaries in Sri Lanka |
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Iva Bimpli Supervised by Dr K Fukukawa/Professor NL Reynolds Thesis title: An examination of the ethical hypostasis of neuromarketing, and the establishment of a model for ethics about it. |
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Hector Gonzalez Jimenez Supervised by Dr Kyoko Fukukawa and Dr Fernando Fastoso Thesis title: Brand value perception differences between local and foreign brands: A generational view of Korea |
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Monalisa Haque Supervised by Dr JM Fairbrass/ Dr K Fukukawa Thesis title: Thesis title: Empirical study of the relationship between headquartersj and subsidiaries of MNCs in a developing country context |
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AJM Holland Supervised by Dr. MM Trueman / Dr. K. Fukukawa Thesis title: Organization identity and internal customer perceptions |
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Jo-Ting Huang Supervised by Professor NL Reynolds/Dr F Fastoso Thesis title: Customer loyalty in Chinese culture |
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Ziko Konwar Supervised by Prof F. McDonald/Dr Y Wei Thesis title: The impact of MNE entry modes on knowledge spillouers in a host country |
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PY Kwong Supervised by Prof F McDonald/Dr J Muir Thesis title: Studying the Determinants of Corporate Brand Equity Management System in Chinese Enterprises |
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Asif Majid Supervised by Prof Frank McDonald/Dr Abhijit Sharma Thesis title: How different types of International Joint Ventures impact on the quantity and quality of Innovation in Emerging Economies |
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Diara Md Jadi Supervised by Dr D Ward/Dr A Sharma Thesis title: The determinants of financial resilience in Insurance Companies |
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I Nikolaou Supervised by Dr. S. Bettany/Dr. G. Larsen Thesis title: Advertising and Entertainment, Adolescent Boys and Young Adults: The case of In-Game Advertising'. |
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Jeff Overall Supervised by Dr Kyoko Fukukawa/Dr Mei-Na Lliao Thesis title: Marketing Ethics: A Western and Eastern Cultural Analysis |
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NMA Shabsogh Supervised by Dr. M. Liao/Prof. N. Reynolds Thesis title: The impact of e WOM source characteristics on purchasing intention |
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Nattida Srisaracam Supervised by Dr Kyoko Fukukawa/Dr Ben Kerrane Thesis title: An exploratory study of self concept, symbolic consumption and brand personality on consumer decision making among young adults: The case of ethical products in Thailand |
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Michael Woodward Supervised by Professor Nancy Harding and Dr Gretchen Larsen Thesis title: Brand image and beyond: Towards describing consumption experiences |
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Wanyu Zheng Supervised by Dr D Ward/Dr J Wallace Thesis title: Efficiency measurement - A Methodological comparative analysis of parametric and non parametric approaches |
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Huijia Zhi Supervised by Dr Kyoko Fukukawa and Dr Fernando Fastoso Thesis title: The management of global advertising effectiveness in China: a cultural perspective |































